Cloud

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Join Us For Boulder Startup Week 2021

While it seems like both a lifetime and no time at all since the first all-virtual Boulder Startup Week in 2020, I am excited to share that I have the privilege of being the marketing track captain for Boulder Startup Week 2021. It is an honor to support the vibrant Boulder startup ecosystem, especially during a time that has been challenging for so many. The theme this year is resilience, and our spotlight marketing event will focus on the role that marketing plays in driving revenue for today’s cloud companies.

Boulder Startup Week 2021 Event: Marketing = Revenue

A panel of marketing leaders from the startup ecosystem including Carly Brantz, CMO of DigitalOcean, Cate Lochead, CMO of JumpCloud, Lizelle van Vuuren, CMO of Undock, Olivia Omega, Strategist at Wallace Marketing Group, and I will discuss the topic of how marketing contributes to pipeline and revenue. This event is aimed at those who want to align marketing, sales, product, and customer success teams, understand how to take a revenue marketing approach and the role that data and account-based marketing play in successful go-to-market programs.

Watch the recording

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Introducing Intricately’s New Podcast Selling In The Cloud

Selling in the Cloud Intricately Podcast, hosted by Michael Pollack and Sarah E. Brown

I’m excited to share the launch of Selling in the Cloud, a new podcast I co-host with Intricately CEO and co-founder Michael Pollack dedicated to the business of cloud sales and marketing.

Our first episodes feature marketing legend and Crossing the Chasm author Geoffrey Moore, and Carly Brantz, CMO of DigitalOcean. Stay tuned for more episodes with cloud leaders discussing the ins and outs of selling in the cloud.

To listen, head on over to iTunes, Spotify or your podcast platform of choice. If you feel inspired, please do leave us a review, and join the conversation on Twitter at #sellinginthecloud.