Sarah E. Brown is a B2B tech marketing leader experienced in developing and executing marketing campaigns that attract and convert prospects and engage customers throughout the customer lifecycle, increasing adoption, retention, and customer lifetime value. She is currently currently Director of Content Marketing at BuildingConnected, the leading cloud-based preconstruction bidding platform that enables owners, general contractors and subcontractors to communicate easily and efficiently throughout the bidding process. She is also a mentor at Techstars, a world-renowned startup accelerator with more than 1,000 portfolio companies with combined market cap of $9.6 Billion.
Sarah launched and co-hosted Helping Sells Radio, a podcast about software adoption and helping customers discover, adopt and thrive using your software.
In 2014, Sarah founded Flatirons Tech, a LGBTQ diversity- and inclusion-focused tech meetup based in Boulder, CO. Flatirons Tech works with local startups and organizations to put on events that promote inclusion in tech throughout the Front Range and beyond. She currently sits on the National Center For Women & Information Technology (NCWIT) Affinity Group Alliance (AGA) representing Flatirons Tech. She is a member of the Boulder Startup Week events committee, working with local organizations to put on on diversity and inclusivity-themed events at the annual festival drawing tens of thousands of entrepreneurs and startup enthusiasts from around the world.
In 2015, Sarah created and executed the marketing strategies for three self-funded B2B SaaS startups that were each rapidly acquired that same year. In 2016, she was also named to Amity’s “Customer Success A-List” and included in Search Engine Journal’s list of 100 Amazing Women Marketers to Follow on Twitter. She launched and currently co-host ServiceRocket’s popular Helping Sells Radio podcast, which made the iTunes “New and Notable” and “What’s Hot” lists in the Technology category in 2016. In May 2015, May 2016 and again in April 2017, Sarah received the Top 100 Customer Success Influencer Award from MindTouch. In July 2017, she was named a Top 75 SaaS Influencer by Tenfold. In August 2017, she was named Top 40 Customer Success Influencer by Tenfold. In September 2017, she was named a Top 200 Content Experience Strategist 2017 by MindTouch. In March 2018, she was named Top 100 Customer Success Strategist 2018 by MindTouch.
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