Sarah E. Brown is a B2B tech marketing executive, author, and startup mentor experienced in scaling software companies through customer-centric marketing. She specializes in building and managing high-performing teams that meet and exceed OKRs while fostering an environment where people feel supported and empowered to do their best work. Currently, Sarah is the VP of Marketing at ServiceRocket, the most reliable Atlassian partner for thousands of businesses around the world, helping them get the most out of their software and transforming the way they do business.

Sarah has been a marketing leader at multiple startups successfully acquired by top companies, including Autodesk, Atlassian, Zuora, and HG Insights. Sarah is also a mentor at Techstars in the Techstars Sydney and Workforce Development accelerators. In February 2021, Sarah was named a 2021 Techstars All-Star Mentor awarded to the top 1% of mentors in the network.

She is the author of the startup career books Power to the Startup People: How To Grow Your Startup Career When You’re Not The Founder and Lead Upwards: How Startup Joiners Can Impact New Ventures, Build Amazing Careers, and Inspire Great Teams.

From 2016-2018, Sarah launched and co-hosted Helping Sells Radio, an award-winning enterprise technology podcast about software adoption and helping customers discover, adopt and thrive using your software, and from 2020-2022, launched and co-hosted Selling In The Cloud, a podcast about the business of cloud sales and marketing.

From 2014 to 2022, Sarah founded and co-organized Flatirons Tech, a meetup based in Boulder, CO that worked with Enterprises like Google, Salesforce, X (formerly Twitter), and Splunk, and startups to put on events promoting inclusion in tech throughout the Front Range and beyond. She is also a co-organizer of San Francisco Bay Area Vegans in Tech Meetup.

In 2015, Sarah created and executed the marketing strategies for three B2B SaaS startups that were each rapidly acquired that same year. In 2016, she was also named to Amity’s Customer Success A-List. She launched and cohosted ServiceRocket’s popular Helping Sells Radio podcast, which made the iTunes “New and Notable” and “What’s Hot” lists in the Technology category in 2016. In May 2015, May 2016, and again in April 2017, Sarah received the Top 100 Customer Success Influencer Award from MindTouch. In July 2017, she was named a Top 75 SaaS Influencer by Tenfold.  In August 2017, she was named Top 40 Customer Success Influencer by Tenfold. In September 2017, she was named a Top 200 Content Experience Strategist 2017 by MindTouch. In March 2018, she was named Top 100 Customer Success Strategist 2018 by MindTouch. In February 2021, she was named a 2021 Techstars “All-Star” Mentor. In June 2022, she was named a 2022 40 Under 40 Business Leader by CLCC.  In September 2023, named a 2023 Boulder Valley 40 Under Forty by BizWest. In December 2024, named to 300 Women Making An Impact in B2B SaaS by SalesIntel.

Thank you for visiting.

To get in touch, please email me or connect on LinkedIn.